If you're running Google Ads campaigns without setting up Conversion Tracking ID, you're essentially driving blind. You may get clicks, but you’ll never know which ones are actually making you money.

What Is a Conversion Tracking ID?

A Conversion Tracking ID is a unique identifier provided by Google Ads that allows advertisers to monitor and measure what happens after a user interacts with an ad.

This ID is used in conjunction with a Conversion Label to track specific events like:

• Form submissions

• Purchases

• Page views or scroll events

• Button clicks and downloads

When combined, these two allow for full attribution of ad performance.

How to Find It

1. Go to Google Ads dashboard

2. Click on Tools & Settings → Conversions

3. Create a new conversion action

4. Google will show you:

• Conversion ID (e.g., AW-1122334455)

• Conversion Label (e.g., XyZabcDEF123)

These values will be used inside the global site tag (gtag.js) or Google Tag Manager.

Why It Matters

• Enables accurate attribution

• Powers Smart Bidding strategies

• Helps diagnose conversion drops

• Essential for multi-step funnels and retargeting

Deployment Options

Using It with Ad Cloaking

Many verticals (e.g., adult, gaming, finance) rely on cloaking to bypass platform audits. In such cases, tracking must be isolated.

With AdCloaking.com:

• You can separate tracking from the white page

• Load conversion tags dynamically only for real users

• Record conversions even with multi-hop redirects

• Maintain campaign safety without sacrificing performance

Troubleshooting Common Issues

• Missing ID/Label: Double-check your tag setup

• No conversions showing: Verify that your event triggers properly

• Conflicts with cloaking: Use AdCloaking's safe deploy mode to isolate tags

Final Thoughts

Conversion Tracking IDs aren’t just for tracking—they're the foundation for campaign profitability. Without them, you're throwing money at the wall.

Final CTA:

Don’t guess which ads work—know for sure. Start your 3-day trial with AdCloaking.com and ensure your Google Ads campaigns are accurately tracked, fully optimized, and safely protected.