URL cloaking is a digital technique where the visible URL shown to users is different from the actual destination URL behind it. This method is widely used by performance marketers and advertisers to hide sensitive or high-risk URLs from platform reviewers while showing users the actual landing pages that convert.
Ad Safety: Hide funnel paths that may trigger platform flags
Link Branding: Mask long or affiliate URLs to look cleaner and more trustworthy
Traffic Attribution: Prevent source theft and ensure proper tracking
A/B Testing: Split-test without exposing page versions to reviewers
Server-side redirects (301/302)
JavaScript-based delayed redirection
iframe embedding to mask final destinations
CNAME or reverse proxy masking via CDN
Avoid cloaking in ways that mislead users or violate ad platform terms
Do not use for phishing or false content, which is strictly illegal
Use with behavioral filtering for bots and crawlers to enhance effectiveness
Centralized dashboard for URL management
Built-in bot IP database to bypass known crawlers
High-speed redirect engine with global node support
Multi-rule condition-based redirection paths
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